From the planner:
For this particular shoot, we wanted to convey a New York loft vibe that ties in the theme of modern elegance. We love the idea of layering texture through florals and a minimalistic, yet modern colour palette. The floating floral arrangement depicts a whimsical feel in the midst of a clean design, adding elevation, dimension and a sense of enchantment. This styled shoot pays homage to classic Hollywood glam through the models soft curls and slim fitting gown and a sense of allure.